If you’re already thinking about your shopping list for next year, you’re not alone. Many savvy shoppers like to plan ahead for the biggest sale event of the summer. The good news is that we already have the official dates for Amazon’s massive annual shopping event, so you can mark your calendar and start preparing.
Amazon has confirmed that Prime Day 2024 will be held in July. More specifically, the main event is scheduled for July 16 and 17, 2024. This two-day bonanza is exclusively for Amazon Prime members, offering deep discounts across virtually every category on the site.
Why Prime Day Happens in July
You might wonder why Amazon consistently hosts this event in the middle of the summer. Historically, July is a slower retail period, sitting between the spring holidays and the back-to-school season. By creating a major sales event, Amazon effectively boosts sales during this traditional lull. It’s become a summer shopping holiday that millions of people look forward to each year.
Getting the Most Out of Prime Day 2024
To make sure you’re ready when the deals go live, a little preparation goes a long way. First, if you aren’t already a member, you’ll want to sign up for a Prime membership ahead of time. You can often find a free trial if you’re a new member.
It’s also a great idea to use the Amazon app to create a wish list of items you’re hoping to snag. As the event gets closer, you can use the “Watch a Deal” feature on specific items to get a notification the moment the discount becomes active. Popular products and Amazon devices like Echo speakers and Kindle e-readers tend to sell out quickly, so being prepared is key.
What to Expect from the Sales
While Amazon’s own devices see some of the steepest price cuts, you’ll find fantastic offers on everything from electronics and kitchen appliances to toys and home goods. Many other retailers have also started running competing sales during this time, so it’s a wonderful opportunity to compare prices and save on big-ticket items you’ve been waiting to purchase.
Now that you know when Amazon Prime Day 2024 is happening, you can look forward to a summer filled with fantastic savings. With the dates of July 16-17 circled on your calendar, you have plenty of time to plan your strategy and get ready for the deals.
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